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La publicidad y su poder : las técnicas de provocación al consumo / Eric Clark

By: Clark, Eric.
Material type: materialTypeLabelBookSeries: La sociedad económica (Planeta): Publisher: Barcelona : Planeta, 1989Description: 560 p. ; 21 cm.ISBN: 8432079049.Subject(s): Publicitat | Consum (Economia)
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Holdings
Item type Current library Shelving location Call number Status Notes Date due Barcode
Llibre imprès modern Museu del Disseny de Barcelona-DHub
Sala General-Gràfic G41 Cla (Browse shelf(Opens below)) Available Col·legi de Publicitaris i Relacions Públiques de Catalunya 10600000021223

Tít. orig.: The want makers

Bibliografia p. 513-538. Índex

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